Software with soul, built in Auckland.

We design and build bespoke software systems that power your business — crafted with precision, purpose, and personality.

Start a conversation

We partner with agencies. Your clients see your brand — we stay behind the curtain. Reliable builds, clear communication, no surprises.

From smart scheduling to deep integrations —
we turn complexity into clarity.

Booking Systems

Custom scheduling platforms built for how your business actually operates. Multi-staff, multi-location, with payment integration baked in.

Loyalty Platforms

Points systems, tiered rewards, and automated campaigns that turn occasional buyers into lifelong customers. Fully integrated with your POS.

Deep Integrations

Connect your ecosystem — POS, CRM, e-commerce, accounting. Real-time sync that eliminates double-handling and keeps data clean.

Custom Tools

Admin dashboards, inventory managers, automated workflows — whatever your business needs that doesn't exist off the shelf.

Systems we've built are running in production right now.

50k+
Loyalty members managed
3
Platform integrations (typical)
200+
Weekly bookings processed
Real-time
Sync across all systems

We work white-label with agencies, so we can't name names — but we're happy to walk you through what we've built.

Tools we know well.

PHP MySQL JavaScript Shopify Lightspeed / Vend REST APIs Webhooks Xero Stripe Tailwind CSS Linux / VPS Git

Simple process, clear outcomes.

01

Discovery

We dig into what you actually need — not what you think you need. Often the real problem is two layers deeper.

02

Build

Regular check-ins, working demos, no disappearing for weeks. You see progress and can course-correct early.

03

Launch & Support

We don't vanish after go-live. Bugs get fixed fast, tweaks get made, and you're not left holding the bag.

Small team. Big ownership.

We're a small Auckland-based studio that partners with agencies and businesses to build systems that actually work.

No bloated teams. No account managers relaying messages. You talk directly to the people building your software, and we care about getting it right because our name's on it.

We finish what we start

Projects get done. On time, on budget, properly tested.

Clear communication

No jargon, no surprises. You'll always know where things stand.

We'll tell you if it's a bad idea

Honest advice, even when it's not what you want to hear.

Let's build something.

Got a project in mind? A system that needs rethinking? Or just want to see if we're a good fit? Drop us a line.

Auckland, New Zealand